Terms of service
Last updated 25 October 2026
These terms apply to every use of the Umbrellum website and app (the "Service"), provided by Umbrellum B.V., Flemingstraat 29, 2316 DC Leiden, the Netherlands ("Umbrellum", "we"). By creating an account you agree to them. The Service is meant for businesses and professionals.
1. Your account
Give correct details when you sign up and keep your password safe. You are responsible for what happens under your account. Tell us straight away at support@umbrellum.com if you think someone else has access to it.
2. Free trial
New accounts get a free trial with the limits shown on the pricing page. No payment details are needed and the trial does not turn into a paid plan by itself. We may change or end the trial offer for new accounts at any time.
3. Plans, tokens and payment
Subscriptions are billed in advance per month and renew automatically until you cancel. A subscription includes a number of tokens per month. Unused subscription tokens stay valid for one extra month and then expire. Tokens that you buy separately do not expire. Tokens you need for rank tracking are reserved for the rest of the month and cannot be used for other tools. Prices exclude VAT unless stated otherwise.
You can cancel at any time; your subscription then runs until the end of the month you paid for, and the tokens you have left stay valid for one more month. Payments already made are not refunded, unless the law requires it. If a payment fails, we may pause tracking after notifying you; your data is kept.
We may change prices. A change takes effect at the start of your next billing period, and we tell you at least 30 days in advance.
4. Acceptable use
You may not:
- use the Service to crawl, test or analyse sites in a way that harms them or breaks the law;
- try to get around limits, security measures or other accounts' data;
- resell raw data from the Service as a data feed, or scrape the Service;
- use the Service for anything unlawful.
Our crawler identifies itself and follows robots.txt. Use the site audit only for sites you own or are allowed to audit.
5. Data
The data you add stays yours. You give us permission to use it to provide the Service. Results such as rankings, search volumes, backlinks and AI answers come from third parties and estimates; we do our best to make them accurate, but we cannot guarantee that they are complete or correct. How we handle personal data is described in our privacy policy.
6. Availability and changes
We work hard to keep the Service available, but we do not promise it is never interrupted. We keep improving the Service and may change or remove features; if a change takes away something important you pay for, you may cancel and receive a refund for the unused part of your period.
7. Liability
Our total liability for any claim is limited to the amount you paid us in the twelve months before the event that caused it. We are not liable for indirect damage, such as lost profit, lost revenue or lost data, except in case of intent or gross negligence on our part.
8. Ending your account
You can have your account deleted at any time by emailing support@umbrellum.com. We may suspend or end an account that breaks these terms, after a warning where that is reasonable.
9. Changes to these terms
If we change these terms in a way that matters to you, we tell you by email at least 30 days before. If you do not agree, you can cancel before the change takes effect.
10. Law
These terms are governed by Dutch law. Disputes go to the competent court in The Hague, unless mandatory law says otherwise. Questions? Email support@umbrellum.com.