Depth of the first result
How many pixels a searcher scrolls past before the first organic result starts.
Based on a sample of the checks. The fold is at 1,080 px on desktop and 620 px on mobile.
Median depth of the first organic result
In Oct 2026, the first organic result in the Netherlands started 598 px down the page (median).
| Country | First | Latest |
|---|---|---|
| Netherlands | 181 px Oct 2020 | 598 px Oct 2026 |
| United Kingdom | 696 px Mar 2021 | 514 px Feb 2026 |
| United States | 862 px May 2022 | 514 px Oct 2026 |
| Germany | 212 px May 2024 | 259 px Feb 2026 |
| Italy | 657 px Dec 2022 | 514 px Oct 2026 |
| France | 212 px May 2024 | 212 px Feb 2026 |
First result below the fold
In Oct 2026, the first organic result in the Netherlands was below the fold on 49.1% of searches.
| Country | First | Latest |
|---|---|---|
| Netherlands | 7.8% Oct 2020 | 49.1% Oct 2026 |
| United Kingdom | 51.1% Mar 2021 | 48.3% Feb 2026 |
| United States | 66.0% May 2022 | 19.9% Oct 2026 |
| Germany | 19.2% May 2024 | 37.1% Feb 2026 |
| Italy | 50.9% Dec 2022 | 14.6% Oct 2026 |
| France | 24.8% May 2024 | 36.1% Feb 2026 |
How we calculate this
- These are the searches our customers track, not a random sample of Google. The set of searches also changes from month to month, so a jump can come from that set instead of from Google.
- A point needs at least 500 different searches in that country and month (100 for numbers from a sample), and a country at least 6 such months.
- A chart starts when its numbers became comparable. Before that, the way results were recorded was different.
- Desktop and mobile are always separate. Depth in pixels comes from a sample of the checks.